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As we are trying to attract people here, not robots, it makes sense to try and come up with a name that appeals to the kind of people we want to attract.
The username you choose needs to work for you not against you, so ideally it needs to be: – which one are you more likely to click on?
Frank number two is making his username work hard for him rather than wasting this great opportunity to attract people from the get-go. How much easier would it be to send him an email than the first Frank? But also, crucially, it’s going to be much, much easier to remember the name of the second Frank, so if you want to find him again the next time you’re online, you will. Have a look back at some of the things you came up with about yourself last week.
When it comes to using a tagline, it's important to think of them as a “teaser.” The expression “Leave them wanting more” could be used to best describe what to put in the tagline and acts like a billboard ad that portrays an appealing image of you as a potential partner.
If you have tried online dating before, you will probably be aware that there are a lot of bad usernames out there.